We’re often asked, “How can I switch my WordPress website to Wix?” Many people assume it’s just a matter of a click or two. But here’s the truth: there’s no magic button or code that instantly transfers your WordPress site to Wix or Wix Studio—or any other platform, really. However, we’ve successfully transferred plenty of websites from one platform to another by rolling up our sleeves and rebuilding them from scratch in Wix Studio. It’s a bit of work, but we’ve got it covered!
That might not be the answer you wanted to hear, but let’s look at the bright side. This isn’t just a challenge—it’s an exciting opportunity. Moving your site to Wix Studio is your chance to give your online presence a fresh start, to reimagine your website with all the benefits the new platform has to offer, and to align it more closely with your business’s current goals.
If you’re asking this question, chances are you’re not totally happy with your current website. Maybe it’s not pulling its weight for your business, or managing it feels like a chore. That’s what we hear most from our clients when they’re ready to make a switch. Whatever the issue, now’s the perfect time to rethink your brand strategy, optimize your site’s structure and user flow, refresh the design, and upgrade to technology that’s scalable, secure, and high-performing.
It’s not just about keeping up with the latest trends—it’s about making sure your online presence stays relevant, engaging, and effective. A regularly updated website shows your company is in tune with the times, ready to meet your audience’s needs, and poised to thrive in a competitive landscape.
Is Wix Studio better than WordPress?
Well, we might be a bit biased! As an agency, we made the switch from WordPress to Wix years ago because we saw the potential in the platform. Since then, we’ve upgraded to Wix Studio, a version of Wix tailored specifically for professionals and digital agencies. Wix has never let us down, and it keeps getting better, offering an all-in-one solution for online business management. But let’s be fair—WordPress is a fantastic platform too, especially for those who know how to use it.
Why do businesses want to transfer from WordPress to Wix Studio?
All-in-One Solution
Wix Studio provides an integrated platform that handles everything from hosting to security and performance optimization. Businesses appreciate not having to juggle multiple plugins or third-party services, as they often do with WordPress.
Tools for Online Business Management
Wix Studio isn’t just a website builder; it’s a comprehensive platform for managing an online business. It includes tools for e-commerce, marketing, customer management, and more, making it an attractive option for businesses looking to streamline their operations.
Simplified Maintenance
With Wix Studio, routine maintenance tasks like updates, backups, and security patches are handled automatically. This reduces the burden on businesses and ensures their websites are always running smoothly.
Design Flexibility
Wix Studio is known for its design flexibility, allowing businesses to create visually stunning websites with ease. It’s particularly appealing for those who want professional-grade designs without hiring a developer.
Scalability
As businesses grow, their website needs often become more complex. Wix Studio is built to scale, offering robust tools for expanding functionality and managing larger websites.
Ongoing Support and Updates
Wix Studio continuously updates its platform, adding new features and improving performance. Businesses appreciate that they don’t have to worry about manual updates or compatibility issues, as they might with WordPress.
How long does it take to move a website from WordPress to Wix Studio?
Moving a website from WordPress to Wix Studio isn’t just a transfer—it’s an upgrade to a brand-new, better website. Since we treat the transfer as a complete rebuild, we'll work closely with you to create the best possible structure and architecture for your new website.
We’ll start with a discovery session to understand what worked well on your current WordPress website, what was a struggle, how your business has evolved, and what areas need improvement. We’ll also analyze your site’s data to pinpoint redundant pages and identify where users may have faced challenges. Our goal is to keep the best parts and enhance the ones that didn’t perform as well. Sometimes, we find that moving a website from one platform to another is just addressing the wrong problem—in such cases, we recommend going back to square one and starting with a rebrand. After all, the best platform won’t make a difference if your branding strategy isn’t thoroughly thought out.
If your current site has content that’s still relevant and high-quality, we’ll definitely carry it over. We’ll provide detailed recommendations to ensure it aligns with your brand’s voice and current goals, whether it’s tweaking existing content or creating something new.
By the way, if your WordPress site has a blog, there’s an easy way to transfer your posts from WordPress to Wix. With Wix’s built-in tools, we can automatically import your blog content, so you won’t lose any valuable articles. We’ll make sure they look great and are easy to navigate on your new site.
Another question we hear a lot is, “Will we lose our Google ranking?” It’s totally fair to worry about that if you’ve been working hard to build it up. We get it, and we’re actually aiming to help you rank even better. Good news: your rankings are tied to your domain and internal links, not the platform you’re using. That’s why we make sure all your URLs stay the same, and if we make any structural changes, we’ll set up 301 redirects to keep everything on track.
In our experience, we see some changes in search results when Google finds out you’ve got a new site, but usually, rankings improve after a few weeks. Google just needs some time to re-index and reassess your new content. If it sees that your content is useful and the user experience is better, you’re likely to move up. In the end, Google doesn’t care about the platform—it cares about the quality of your website and whether it’s answering users’ questions. That is exactly what we do while working on your new website.
While moving from WordPress to Wix might feel like starting over, it’s truly an opportunity to give your website—and your business—a fresh start. This “transfer” is less about moving what you had and more about building what your business needs today. We’re here to ensure that your new Wix Studio website is not just a step forward, but a leap ahead, setting your business up for greater success.
